For leaders who tend, not just manage

PulseMeasurement is organisational intelligence software for live people signals.

PulseMeasurement is an organisational intelligence platform that uses weekly AI-guided conversations to surface employee signals — including capacity, risk, alignment, and emerging talent — before they become visible problems.

That conversation is placed in the context of the team member's role, their goals, and the strategic imperatives of the organisation. The result is a continuous harvest of intelligence about how the organisation is actually functioning — its sentiment, its capacity, its alignment, and its risks.

These signals are aggregated across individuals, teams, and the organisation — creating a coherent picture of how the organisation is actually executing against its intentions.

This aggregated intelligence is synthesised into a set of measures that allow leaders to track the current execution health of their organisation — in real time, not retrospect.

Every signal that is acted on closes a loop — back to the person who raised it. That loop is how trust is built. Over time, the system surfaces what the organisation knows but has never formally captured — the knowledge pockets that exist in three people's heads, the heroes no one has noticed, the emerging leaders carrying more than their title suggests, the institutional memory that would otherwise leave when people do.

Employees rarely stay silent because they have nothing to say. They stay silent because no credible mechanism exists for saying it — and because experience has taught them that nothing will happen when they do.

Most people intelligence tools respond to this with culture: speak-up programmes, psychological safety workshops, values campaigns. These ask for trust without providing a structural reason to give it.

PulseMeasurement is not a cultural campaign asking people to be brave. It is a formal procedure that makes honesty structurally safe — with an owner, a timeline, a case record, and a closed loop back to the person who raised it.

Motivation vs procedure

Most people intelligence tools ask employees to speak up. PulseMeasurement gives them a mechanism that works.

The organisations that struggle most with people intelligence are rarely short of honesty from their employees. They are short of a credible mechanism through which honesty is structurally safe to give. When no formal path exists from concern to action — when the loop never closes back to the person who raised something — the rational response is silence. Not apathy. Rational self-protection.

PulseMeasurement is not a speak-up initiative. It does not ask employees to be braver, more transparent, or more psychologically safe. It gives them a procedure — a formal, structured, logged mechanism with an owner, a timeline, and a guaranteed return. The signal that arrives is honest because the architecture makes honesty safe. Not because we asked for it.

What it does day to day

The product

Most tools give you data. PulseMeasurement gives you a picture — and then suggests what to do about it.

Once a week, participation enters a seven-layer architecture: context, work and capability, participation, signal processing, briefing and insight, action and remediation, and memory with AI control. By the time it reaches a leader, a raw work update has become evidence with source, confidence, role boundaries, recommended next steps, and a record that can compound into organisational memory.

The picture builds quietly in the background. The manager gets a briefing that suggests what to notice, what to ask, and what to do next. The leader sees whether strategy is reaching the floor or quietly stalling. HR sees whether the organisation is following through on what it sees — or filing good intentions under action taken.

It is, in short, the difference between knowing your organisation and believing you do.

Why you can trust it

How it works

Trust in a system that watches your people is not given. It is earned — slowly, by design, and through transparency about what the system does and does not do.

PulseMeasurement is built around four architectural commitments. Evidence comes before interpretation: signals keep their source and confidence is visible before any recommendation. Humans act: the system briefs and suggests, but accountability stays with the manager or leader. Role boundaries come before dashboards: visibility is designed in, not added as a setting. Memory comes before repeat advice: every cycle should leave the organisation smarter.

These are not features. They are the conditions under which an organisation can trust a system with its most sensitive asset — the truth about how its people are doing.

The problems it solves

Use cases

Every organisation has the same conversation at some point — usually in a boardroom, sometimes in a courtroom. The question is always the same, even when it isn't asked out loud: what did they know, and when did they come to know it?

A leader who can answer that question with evidence is in a fundamentally different position than one who cannot — not just morally, but legally, professionally, and in the eyes of every person in the organisation who needed to be heard.

The most catastrophic organisational failures did not happen because the information didn't exist. They happened because nobody built a system designed to surface it.

PulseMeasurement is that system — not to catch fraud, but to catch the quieter failures that every organisation mistakes for normal when it confuses silence with health.

The architecture

Seven layers turn weekly participation into governed organisational intelligence.

PulseMeasurement is not a dashboard with AI attached. It is an evidence architecture. The platform starts with organisational context, connects that context to work and capability, captures participation, processes signal with confidence, briefs each role at the right altitude, turns intelligence into action, and preserves the memory, audit trail, and AI controls that make the next cycle stronger.

01 Context
The frame for every signal
Tenant, org structure, roles, manager chain, goals, and permissions define what the signal means and who may see it.
02 Work & Capability
Execution capacity
Project briefs, skills, team advice, adequacy, and overlap show whether the organisation can do the work it has promised.
03 Participation
The living evidence
Cadence posts, feed activity, reactions, help, recognition, and silence patterns create the weekly evidence stream.
04 Signal Processing
Evidence with confidence
Extraction, classification, alignment, pulse, latent dimensions, and confidence turn participation into comparable evidence.
05 Briefing & Insight
The right altitude
Manager briefings, leadership patterns, people intelligence, and reflection translate the same evidence for each responsibility.
06 Action & Remediation
Accountable follow-through
Action plans, cases, rules, SLAs, verification, and value proof show what happened after the signal was seen.
07 AI Control & Memory
The cycle compounds
Audit logs, AI logs, snapshots, playbooks, LLM gateway, and deployment mode make the system governable and reusable.
One signal. Five things a leader needs to know.

A single post from your team contains more than most managers will ever notice.

Most tools treat a work update as a unit of activity. PulseMeasurement treats it as evidence — of capacity, risk, alignment, blockers, and unmet need — all in the same sentence.

Employee post · Engineering team · TodayWe are still on track for the customer launch, but the integration review slipped again. I can cover the extra testing tonight, though I need help from someone who knows the billing edge cases.

Capacity

Sustained effort with rising pressure. This person is absorbing more than their role requires. 78% confidence.

Blocker

A dependency on another team is unresolved. Nobody has acted on it yet. 84% confidence.

Alignment

Work still maps to the launch goal. The commitment is intact even under pressure. 66% confidence.

Risk

A late-night recovery pattern is repeating. Left unaddressed, this becomes a retention signal. 71% confidence.

Support needed

An explicit ask for help has gone unanswered. This is the easiest intervention on this list. 73% confidence.

This is what we do and how we do it

Every surface has a purpose. Every action leaves a record.

A single post becomes five signals. Those signals travel through three levels — post, group, and organisation — before they become intelligence a leader can act on. Every stage has a purpose. Every action leaves a record.

Every signal travels through three levels before it becomes intelligence. At the post level it is scored and labelled. At the group level it becomes a pattern. At the organisational level it becomes a picture of how you are executing against your intentions. Click any stage to see what happens there — and which use cases it supports.

Signal journey
Use cases at this stage
The situation
The pain — by buyer
Discovery conversation starter
Architecture commitments - the rules that make the system trustworthy

Insight about your people only matters if your people trust the system producing it.

PulseMeasurement is designed around the commitments in the architecture: evidence before interpretation, confidence before recommendation, humans acting on the signal, role boundaries before dashboards, and memory before repeat advice.

A process, not an event

Organisations demand trust from their employees, and then run events to try to earn it. Psychological safety programmes. Speak-up initiatives. Values posters. Leadership town halls where the CEO says "there are no stupid questions." Each one is well-intentioned. Most are the organisational equivalent of throwing spaghetti at the wall and hoping something sticks.

PulseMeasurement is not an event. It is a structural mechanism for harvesting and nurturing trust — week by week, across the entire organisation. It does not ask employees to be brave. It gives them a formal procedure: a weekly conversation with an AI coach, a visible record of what they shared, a case if something warrants action, an owner assigned to that case, a timeline, and a notification when the loop closes back to them.

The procedure is what makes honesty possible. Not the ask. The mechanism. An employee who shares a concern through PulseMeasurement is not relying on their manager's good intentions or the organisation's cultural health. They are relying on an architectural guarantee: that what they raised will be logged, owned, tracked, and returned to them. The signal that arrives is therefore honest — not because we asked for honesty, but because the system makes it safe to give.

AI that recommends, not decides

There is a particular kind of technology that makes decisions about people quietly, in the background, without telling anyone what it concluded or why. PulseMeasurement is not that.

Every interpretation the system produces comes with three things: what it saw, why it scored it the way it did, and how confident it is — including what it doesn't yet know. A manager reading a briefing is not reading a verdict. They are reading facts, harvested and assembled on their behalf, waiting for their judgment.

Suggested actions are exactly that — suggestions. The system proposes. The manager decides. The action that follows belongs to a human being who understood the context, weighed the signal, and chose to act. That is not a limitation of the system. That is the point of it.

An AI that decides things about people without telling you how it got there is not intelligence. It is just a faster way to be wrong with more confidence. PulseMeasurement assists. The judgment stays where it belongs.

The view each role needs

An employee needs to do their best work. A manager needs to see further than any individual team member can. A leader needs to see what their managers don't yet know they're missing.

These are not the same view. And the real fragility is in the middle. The manager is the translation layer between what is actually happening and what leadership believes is happening — and it is the most frequently broken one. When it fails, leaders make decisions on comfortable fictions.

PulseMeasurement is built around this reality. Each role sees exactly what their responsibility demands — not because it's a setting, but because the architecture doesn't allow anything else. Each level is defined not by rank but by the width of their responsibility and the depth of insight they need to carry it.

The record is the credibility

The difference between a promise and a procedure is evidence. A procedure leaves a record. A promise leaves an intention. When an employee raises something and nothing happens, the absence of a record is itself the answer — it tells them the system is not formal enough to rely on.

PulseMeasurement is built around this distinction. Every signal that rises to the level of action creates a case. That case has an owner. The owner has a plan and a timeline. If the plan was executed, the record shows it. If it was promised and quietly abandoned — the record shows that too. The silence in an audit trail is often the most important entry in it.

This is not primarily a compliance feature, though it serves compliance. It is a trust mechanism. The employee who raised something last month can see what happened. The manager who took action has a record that proves it. The leader who wants to know whether the organisation follows through on what it sees has a live answer — not a reassurance.

Trust in an organisation is not built by good intentions. It is built by what happens after something is noticed. The record is what proves that the loop closed.

Configurable to your organisation

Every organisation believes it is unique. In the experience of most enterprise software vendors, this belief is treated as an inconvenience to be managed. The software arrives with its own assumptions about how often signals should be collected, what score should trigger concern, how groups should be structured, and what sensitivity is appropriate for the kind of people you employ. You are welcome to disagree. The software, however, will not be changing.

PulseMeasurement is built on the opposite assumption — that the organisation knows itself better than the system does.

Thresholds are yours to set. The cadence of signal collection adapts to how your organisation works, not the other way around. Group structure reflects your topology, not a generic hierarchy. And sensitivity levels — how loudly the system speaks when it sees something — are tuned to your culture, your size, and your tolerance for early intervention.

The system provides the intelligence. You decide how it listens.

A system that grows with you

Most enterprise systems require a perfect garden before they'll tell you anything is growing. They want history, volume, clean data, and a population large enough to be statistically respectable. In other words, they are most useful precisely when you need them least.

PulseMeasurement is designed for the real world, where data arrives one weekly signal at a time.

In the early weeks, the system works with what it has. Confidence scores are honest about what the pattern can and cannot yet support. Thresholds are configurable so the system is calibrated to your organisation's size and cadence, not a generic benchmark. Latent signals surface even when the picture is still forming — flagging what deserves attention without overstating what it knows.

As signals accumulate, the picture sharpens. A month of updates is a data point. A quarter is a pattern. A year is something a good leader would have given a great deal to have known sooner.

Three AI engines — designed for different tasks

Most AI-powered people systems run everything through a single model. One model converses with employees, scores their signals, and writes the leadership narrative — and then wonder why the conversation feels mechanical, the scores feel inconsistent, and the narrative feels thin.

PulseMeasurement uses three architecturally distinct AI engines, each chosen for a specific task.

The Employee Copilot — a fast, high-volume model that handles the weekly conversation with every team member. Speed and responsiveness here are not technical details. They are the difference between an employee who engages honestly and one who abandons halfway through. The model that converses with 400 people on Monday morning cannot be the same model that writes a 2,000-word leadership narrative on Tuesday.

The Signal Processing engine — a dedicated extraction model that reads every post and produces structured, confidence-scored output across sixteen dimensions. Precision and consistency are the requirements here — not creativity. Separating it into its own engine means the scoring is comparable across every signal, every week, every group.

The Executive Intelligence engine — a large-context model that handles synthesis, narrative generation, and playbook creation. The tasks where depth, nuance, and plain-language quality matter most. A manager briefing written by a lightweight model reads like a summary. A briefing written by a large-context model reads like something worth acting on.

Beyond the three engines, the system runs on a multi-provider AI gateway — supporting Anthropic, OpenAI, and local Ollama, with automatic fallback and tenant-level configuration. For enterprise buyers with data residency requirements or existing AI procurement agreements, the intelligence layer works with the AI infrastructure the organisation already has or prefers. No single provider is locked in.

The questions leaders wish they had asked sooner

Every one of these discoveries has a cost if you don't find out until it's too late.

PulseMeasurement is built around real leadership problems — the kind that show up as regret in exit interviews, as strategy reviews that find nobody changed, and as talent losses that felt sudden but weren't.

Retention

Did you know who was drifting before they resigned?

Early Attrition Signals

By the time a person decides to leave, they have usually already left — in every way that mattered.

The resignation letter is not the beginning of the story. It is the last chapter of one that started weeks, sometimes months, earlier — in a contribution that quietly shrank, a collaboration that slowly stopped, a Friday update that once ran to three paragraphs and now says everything is fine.

But leaving is not the only way a person disappears. Some stay. They attend the meetings, they hit the minimum, they cost their salary every month — and they cost considerably more than that in the quiet drag they place on every team member who still cares. A person visibly doing less is a problem. A person invisibly doing less is a culture.

PulseMeasurement reads both patterns. Not to catch anyone — but to give a manager the chance to have a conversation before the conversation becomes an exit interview, or before the silence becomes the norm.

Management

Do your managers actually know what is happening in their teams?

Manager Intelligence Briefings

A manager who doesn't know what's happening in their team isn't managing. They're hoping.

Hope is not a management strategy. It is what fills the gap between what a manager is told and what is actually true. Most managers are told what people think they want to hear — the edited version, the optimistic version, the version that doesn't create awkward conversations on a Thursday afternoon.

The result is a manager who is confident and wrong. Who walks into a one-on-one without knowing that the person across the table has been quietly absorbing two people's workload for six weeks. Who reports upward that the team is fine, because the team has learned that fine is the safest answer.

PulseMeasurement gives managers the briefing they were never going to get any other way — not because people are hiding things, but because most people don't know how to surface what they're carrying until someone builds them a safe way to do it.

That briefing arrives before the one-on-one, not after the damage. It tells the manager what to notice, what to ask, and where to look. It doesn't make the conversation for them — it makes the conversation possible. The manager still leads. They just no longer have to lead blind.

Strategy

Did your last strategic priority change anything at team level?

Strategy Cascade Measurement

Announcing a strategy and implementing one are two entirely different achievements. Most organisations are considerably better at the first.

The pattern is familiar. A priority is declared at the leadership offsite. It is communicated in a company all-hands. It is added to the slide deck. And then, at the floor level where the actual work happens, people nod — and carry on doing what they were doing before, because nobody has changed their goals, their incentives, or their understanding of what success now looks like.

Six months later, leadership reviews progress and finds the needle has not moved. The diagnosis is usually execution failure. The actual diagnosis, more often, is a cascade failure — the strategy never reached the work in any form that changed it.

PulseMeasurement measures the distance between what was announced and what actually changed. It tracks whether goals at team level reflect the strategic priority. It reads whether the signals coming from the work suggest the priority landed — or quietly evaporated somewhere between the boardroom and the desk.

Strategy is not what was announced. It is whether it moved the needle.

Talent

Who is leading before they have the title?

Emerging Leader Identification

Every organisation has heroes. The question is whether you catch them at the right moment — or find out about them in an exit interview.

Leadership potential rarely announces itself. It shows up quietly — in the person who explains things more clearly than their colleagues do, who others turn to before they escalate, who absorbs the uncertainty in a room and gives back direction. None of this shows up in a performance review. Most of it never gets mentioned at all.

The tragedy is not that organisations lack emerging leaders. It is that they find out who they were after they have left, promoted them too late, or watched them go somewhere that noticed sooner.

PulseMeasurement surfaces the patterns that precede the title — who helps, who clarifies, who carries more than their role requires, who the network quietly organises itself around. Not to fast-track anyone automatically, but to make sure the right conversation happens before the right person stops waiting for it.

Knowledge

When your best people leave, what leaves with them?

Knowledge Network Mapping

The most expensive thing that walks out of your organisation doesn't show up on a balance sheet.

Every organisation has people who are, quietly, its memory. They know why the system was built the way it was. They know which client needs handling carefully and why. They know the three things that will go wrong if you change the process — because they were there the last time someone tried. They are not always the most senior. They are not always the most visible. But when they leave, the organisation discovers what it knew — and what it only knew because of them.

The knowledge gap doesn't announce itself on the day someone resigns. It shows up three months later, when a problem gets solved the hard way because nobody remembered it had already been solved.

PulseMeasurement identifies the people the organisation learns from — the ones whose help requests get answered fastest, whose explanations get shared, whose contributions others build on. Not to make them irreplaceable, but to make sure their knowledge doesn't leave when they do.

Reporting

Can you show the board people risk before it becomes a headline?

Board-Level Org Health

A board that only hears good news is not being led. It is being managed.

Most board reporting on people risk is assembled the week before the meeting — pulled together from engagement survey averages, headcount numbers, and a narrative written to reassure rather than inform. By the time it reaches the boardroom, it is already three months old, selectively optimistic, and entirely useless as a basis for decision-making.

The board asks the right questions. Are we retaining the people we need? Is our leadership pipeline healthy? Are there risks we should be aware of? The answers they receive are the answers someone decided they should hear — not the answers the organisation actually knows.

PulseMeasurement gives boards live people intelligence — not assembled for the occasion, but running continuously. Risk, momentum, strategy alignment, and emerging talent, visible in the same view, updated as the signals arrive. Not a presentation. A picture. And one that nobody had to curate before the meeting.

The board deserves to know what the organisation knows. PulseMeasurement makes that possible.

Learning

Does your organisation remember what worked?

Institutional Memory

Most organisations are remarkably good at solving the same problem twice. Not because they enjoy it — but because nobody captured what worked the first time.

The pattern is familiar. A difficult situation arises. A manager handles it well — the right conversation at the right moment, the right intervention that turned things around. The outcome is good. The knowledge of how it was achieved lives entirely in one person's memory. When that person moves on, the knowledge moves with them. The next manager who faces the same situation starts from zero.

This is not a failure of intelligence. It is a failure of documentation. The organisation knew what to do. It just never wrote it down in a place the next person could find.

PulseMeasurement closes the loop. Every resolved case, every successful intervention, every pattern that was recognised and acted on — captured, searchable, and available to the next person who needs it. The organisation that learns is not one where individuals get smarter. It is one where the system gets smarter every time anyone solves a problem.

Blockers

What is slowing your teams down that nobody has told you about?

Hidden Blocker Detection

A blocker is rarely the thing that breaks a project. It is the thing that was quietly absorbing three people's energy for six weeks before the project broke.

Blockers don't get escalated. They get absorbed. The person facing the blocker adjusts, works around it, compensates with extra hours, and tells their manager things are fine — because raising a blocker feels like admitting a problem, and admitting a problem feels like admitting failure. By the time the blocker surfaces formally, it has already compounded into a delay, a burnout pattern, or a resignation.

The signal was always there. In the update that mentioned the dependency. In the help request that went unanswered. In the capacity score that was climbing quietly for three weeks. PulseMeasurement reads all three — and connects them before the connection becomes a crisis.

Blockers rarely get escalated. They get absorbed — until they cause delays, burnout, or attrition. PulseMeasurement surfaces them while they are still a conversation, not yet a consequence.

The information richness framework

Six dimensions of richness — scored across every system you are currently using

In 2000, Evans and Wurster identified six dimensions that determine whether information is truly rich — or merely voluminous. Every people intelligence system in common use fails on at least four of them. The comparison below is structural, not rhetorical.

Evans, P. and Wurster, T.S. (2000) Blown to Bits: How the New Economics of Information Transforms Strategy. Boston, MA: Harvard Business School Press.

Dimension Annual Survey Management Hierarchy PulseMeasurement
Bandwidth
How much information the channel can carry
Low
Fixed questions, pre-defined categories. The employee can only answer what they are asked. Everything else goes unsaid.
Compressed
Rich at the source — compressed in transit. What travels upward is what each manager chose to pass on.
High
An open weekly question shaped by an AI conversation coach. No fixed categories. The employee says what they actually mean.
Customisation
How tailored to the individual
None
The same questions for every person in every role. One size fits no one particularly well.
Inconsistent
Each manager customises their interpretation. No standard, no comparability.
High
Every signal contextualised against role, goals, and strategic imperatives. Shaped to the person, not the population.
Interactivity
Whether information flows both ways
None
A broadcast. The organisation asks. The employee answers. Nothing comes back. The loop never closes.
One direction
Information travels upward. Responses travel downward. The connection between what was said and what was decided is rarely visible.
Two-way
Every signal that is acted on closes a loop back to the person who raised it. Help is routed. Recognition is given. The monthly reflection returns a private narrative.
Reliability
Whether the information can be trusted
Compromised
Answers shaped by what people think is safe to say. The survey measures perceived safety as much as reality.
Filtered
Every manager is a reliability risk. Good managers pass truth upward. Poor managers pass comfort. No systematic way to tell the difference.
High
The AI conversation coach surfaces the honest answer. Every interpretation carries a confidence score and reasoning path. The system shows what it knows and how certain it is.
Security
Who else can see the information
Questionable
Nominally anonymous — but aggregation at small group level reveals individuals. The anonymity promised is rarely delivered.
No boundaries
Information shared with a manager has no formal boundary. It travels where relationship and discretion allow.
Architectural
Role boundaries are not settings. They are architectural. What an employee, manager, and leader each see is separated by design — not configuration.
Currency
How current the information is
3–12 months old
By the time the survey arrives, the situations it describes have already resolved, compounded, or been overtaken by events.
Days to weeks
Better than a survey — but what reaches the top still reflects last week's interpretation, filtered through every layer in between.
Real-time
This week's signal, scored within days, briefed before the next one-on-one. Intelligence which is late is already overtaken by events.

PulseMeasurement is the fourth option — what happens when you stop choosing between knowing broadly, knowing deeply, and knowing in time, and build a system that does all three continuously, from the work itself.

What modern AI engines change — and what they don't →
Value Proposition

Twelve pillars of value. One weekly signal.

PulseMeasurement delivers value across twelve distinct pillars — each one addressing a different failure mode in how organisations currently understand themselves. Select a pillar to explore what it delivers and who it serves.

All twelve pillars — what each one delivers and who it serves

# Pillar Buyer value Primary beneficiary
An honest invitation

Before you book a demo with us — book one with them.

Take these twelve pillars. Ask every competing system the same questions. If they can answer yes to all twelve — with evidence, not a roadmap — choose them.

We are confident enough in this framework to invite you to test us on it. And to test every other system on exactly the same standard.

If they can answer yes to all twelve — with evidence, not a roadmap — choose them.

The twelve questions to ask every vendor
01 Signal Intelligence
Can you show me where friction or trust loss is emerging in my organisation this week — not last quarter?
02 Goal Alignment
Can you show me whether my last strategic priority actually changed how people are working at team level?
03 Leadership Briefings
Can you show me what my managers need to notice this Monday morning — in plain language, before their first one-on-one?
04 Action & Remediation
Can you show me the complete record of every people intervention in the last twelve months — including the ones that were promised and never followed through on?
05 Knowledge Discovery
Can you show me who my emerging leaders are — without asking any manager to nominate them?
06 Organisational Memory
Can you show me what the organisation knew last year that walked out the door when three people left?
07 Agent-Ready Data
Can you show me the structured data layer your AI agents will be able to reason over in two years?
08 AI Conversation Coach
Can you show me a system that helps my team members say what they actually mean — not what feels safe to say?
09 Intelligence Delivery
Can you show me how intelligence from eighteen months of signals reaches the manager who needs it — before the one-on-one, not after?
10 Mentions & Trends
Can you show me which topics and people are rising in the organisational conversation — before they surface as a formal concern?
11 Teams & Email Integration
Can you capture honest signals from my entire organisation without asking anyone to log into a new tool or change a single habit?
12 Workforce Intelligence
Can you show me whether we have the skills, coverage, and execution capacity to deliver the work we have committed to?

See the value in your organisation

The demo is built around your role and the pillar that matters most to you right now. Tell us which one — we will show you what it looks like in practice.

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Guided demo

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